Advertising and Sales Promotion

UTS Pune
Online

Price on request
You can also call the Study Centre
98102... More
Compare this course with other similar courses
See all

Important information

  • Certificate
  • Online
  • Delhi
  • Duration:
    3 Months
Description

This course on Advertising and Sales Promotion lays emphasises on four basic elements of promotion mix, i.e. advertising, personal selling, sales promotion and publicity.
Suitable for: Its purpose is to help students understand how to introduce new products, abstract new customers, induce present customers to buy products and help the organisation remain competitive.

Important information
Venues

Where and when

Starts Location
On request
Delhi
4B/1First Floor, Tilak Nagar, 110018, Delhi, India
See map

Frequent Asked Questions

· Requirements

10+2 years

Course programme

This subject covers:

Advertising – History, Definition and Meaning
Functions of Advertising
Advertising Agency – “The Set-up”
Typical Job Flow in an Agency
Objectives and Importance of Advertising
Advertising Media
Media Planning
Ethics in Advertising
Public Relations
Press Conference and Press Release
Presentation Skills
Production Department and Printing


Compare this course with other similar courses
See all