B.Sc. Mass Communication, Advertisement & Journalism

Maharana Pratap Group of Institutions
In Kanpur

Price on request
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Important information

  • Bachelor
  • Kanpur
  • Duration:
    3 Years
Description

Important information
Venues

Where and when

Starts Location
On request
Kanpur
Kothi, Mandhana, Uttar Pradesh, India
See map

Course programme

Course Structure
Semster I
Principals of Communication
Global Comparative Media
Information Technology
History & Industry of Mass Communication
Communication & Soft Skills*
Practical*

Semester II
Mass Communication: Concepts and Processes
Print Media & Photo Journalism
Reporting & Editing I
Communication Skills
Computer Application for Journalism
Practical*

Semester III
Reporting Techniques & Skills
Editing: Concepts & Processes
Reporting & Editing Lab
TV Journalism & Programme Formats
Television Production : Idea to Screen
Practical*

Semester IV
Basics of Camera, Lights and Sound
Advertising: Concepts and Principles
Advertising through Print, Radio & Television
Press Laws and Media Ethics
Television Production Lab
Operation and Handling of Video Equipments
Practical*

Semester V
Event Management: Principles and Methods
Organization and Management
Research Methodologies for Media
Cyber Journalism
Public Relations
Practical*

Semester VI
World Media Scenario
Contemporary Media Technology
Radio
Government Information System Methods
Project Report*
Practical*


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