B.Sc. Mass Communication, Advertising & Journalism

iLEAD: Institute of Leadership,Entrepreneurship& Development
In Kolkata

Rs 2,15,000
VAT incl.
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Important information

  • Bachelor
  • Kolkata
  • Duration:
    3 Years
Description

Important information
Venues

Where and when

Starts Location
On request
Kolkata
113/c/1, Matheshwartala Road, Topsia,, 700046, West Bengal, India
See map

Course programme


This specialized B.Sc. Mass Communication, Advertising & Journalism program will train the applicants for an over view of the media & communications field, with specializing emphasis in the last sems (3rd Year). This will train a student to make entry level in Advertising, Print and Broad cast Journalism & Communications job(P.R., Events, & Publishing) and qualified for proper Master or MPhil papers.

The BSc. Three Year Degree programme is being provided by Punjab Tech. Univ. (P.T.U.) and will be supplemented with different certificate program from I.LEAD, some of them are as follows.

SEM ONE

Rules in Communications
Worldwide Comparative Media
I.T.
Past and field of Mass Communications
Communications and Soft Skill
Practical
SEM TWO

Mass Communications: Concept and Process
Print Media and Photo Journalism
Reporting and Editing 1
Communications Skill
Computer Applications for Journalism
Practical
SEM THREE

Reporting Technique and Skill
Editing: Concept and Process
Reporting and Editing Labs
T.V. Journalism and Programming Format
Television productions: Ideas to Screen
Practical

SEM FOUR

Fundamentals of Camera, Light and Sound
Advertising: Concept and Principal
Advertising through Print, Radio and Television
Press Law and Media Ethics
Television Production labs
Operation & to handle of Video Equipments
Practical
SEM FIVE

Event managing: Rules and method
Organization and Management
Researchs Method for Media
Cyber Journalism
P.R.
Practical
SEM SIX

Worldwide Media Scene
Current Media Technologies
Radio
Govt. information Systems
Project Reports
Practical

The center will give all program and work shop material and core textbook for the program.
The center will give P.C./Notebook or Digital Camcorder for the student.



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