BA IN ADVERTISING SALES PROMOTION AND SALES MANAGEMENT

University of Delhi
In New Delhi

Price on request
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Important information

  • Bachelor
  • New delhi
Description

Important information
Venues

Where and when

Starts Location
On request
New Delhi
University Road , Delhi 110007, 110007, Delhi, India
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Course programme

BA IN ADVERTISING SALES PROMOTION AND SALES MANAGEMENT

PAPER I: 1st Year Maketing Communication
It is expected that the students will be able to develop the basic
understanding of marketing and communication process. They will be
able to understand the steps involved in development of marketing
communication, determining the selection methods of marketing
communication, and organizing it successfully

PAPER II: 2nd Year Advertising
The students are expected to learn the insights of advertising, preparing
advertising message, various media through which this massage can be
communicated, selecting the appropriate media and evaluation of adver
tising campaign.

PAPER III : IIIrd Year Sales Management
The students will be able to develop an understanding of personal selling,
buying motives, process of personal selling, sales force management,
and sales budgeting.

PAPER IV: IIIrd Year Sales Promotion and Public Relations


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