Bachelor of Business Administration

The BBA program is directed at preparing participants for the challenges of supervisory and middle-level management positions in the public or private sector. The program blends the three core disciplines of management, communication and information systems into a balanced program providing the contemporary manager with effective skills. In addition, the program offers general business programs to broaden the prospective manager's knowledge base.

Objectives:

The program aims at realizing the following objectives-
-To communicate effectively through writing and in interpersonal communication.
-To use information and communication technology effectively.
-To make informed decisions in the selection, utilization and evaluation of information technology.
-To integrate and manage administrative systems.
-To apply contemporary theoriesof organizational behavior.
-To manage administrative functions with respect to planning, organizing, staffing and controlling.


Syllabus:


First Semester:

-Marketing
-Organization Behavior
-Organization, Competition & Environment
-Communication Skills in English
-Computer Fundamentals
-Financial Accounting

Second Semester:

-Management Information System (MIS)
-Legal Regulatory Framework
-Business Strategy
-Quantitative Techniques in Business
-Managing Financial Resources

Third Semester:

-Management Accounting
-Financial System & Auditing
-Introduction to Internet
-Quality Management
-Small Business Management

Fourth Semester:

-Financial Reporting
-Human Resources Management
-Taxation
-Managing Information
-Production & Operation Management

Fifth Semester:

-Management Accounting
-Multinationals and their Roles
-Introduction to International Marketing
-e-Commerce
-Introduction to Technology Management

Sixth Semester:

-Cross - culture Aspects of Business
-Entrepreneurship Development
-Economic Reforms Process in India
-Role of International Financial Institutions
-Management Development