Bachelor of Business Administration in Retail Operation

Bachelor

In Bangalore

₹ 46,200 + VAT

Description

  • Type

    Bachelor

  • Location

    Bangalore

  • Duration

    6 Years

1. Enabling students to acquire the necessary skills and strategies to cope with the ever increasing requirements of industries and business in the globalized era. 2. Allowing students to compete in the global market for BPO, outsourcing and other international jobs.br> 3.To provide an integrated perspective of management functioning along with a fair amount of exposure to real life cases/technical know how in the Retail sector. 4.To hone the student's analytical abilities. 5.To communicate effectively through writing and in interpersonal communication.

Facilities

Location

Start date

Bangalore (Karnātaka)
See map
National Institute of Management Studies # 123, 1st Main Road, Kengeri Satellite Town,, 560060

Start date

On request

About this course

10+2 or equivalent / 3 year diploma from a state board for technical education.

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Course programme

India's retail sector is valued at US$ 300 billion with a consumer base of 1.2 billion people. Major global retailers are also looking at setting up operations in India to capitalize on this large consumer base. Retail as a sector for employment has gained attention not only from the Government but also from the general public. According to a survey conducted by India Retailing Forum, the retail industry will require a total 900,000 people, skilled and unskilled. With this demand, the retail industry, today, is facing a huge shortage of employable skills. It is therefore imperative to provide learning opportunities to develop knowledge and skills which will immediately help in bridging the skill gap and also cater to the growing demand from this industry. SMU offers a Bachelor's program in Retail Operations which encompasses an appropriate mix of academic and professional skills development, required by the retail industry.


Objectives:
The program aims at realizing the following -
1. Enabling students to acquire the necessary skills and strategies to cope with the ever increasing requirements of industries and business in the globalized era.
2. Allowing students to compete in the global market for BPO, outsourcing and other international jobs.br> 3.To provide an integrated perspective of management functioning along with a fair amount of exposure to real life cases/technical know how in the Retail sector.
4.To hone the student's analytical abilities.
5.To communicate effectively through writing and in interpersonal communication
6.To use information and communication technology effectively.
7.To make informed decisions in selection, utilization and evaluation of opportunities/choices available
8.To give the student a starting edge in the Retail Industry.


Semester I

Marketing
Organisation Behaviour
Supply Chain Management
Merchandising
Store Operation
Retail Cashiering
Retail Job Knowledge

Semester II

Management Information System
Human Resource Management
Quantitative Technioques in Business
Warehouse Management
Project


Semester III

Retail Management
Communication Skills in English
Financial Accounting
Quality Management
Small Business Management
Logistic Management


Semester IV

Business Strategy
Advertising ans Sales Management
Buying
Merchandising


Semester V

Research Methodology
Management Accounting
Introduction to Internationl Marketing
e-Commerce
Introduction to Technology Management
Case Studies in Retail


VI Semester

Legal Regulatory Framework
Retail Project/Property Management
Modern Retail Management Processes
Retail Service Management
Management Development

Bachelor of Business Administration in Retail Operation

₹ 46,200 + VAT