Bachelor of Business Management in Marketing
Bachelor
In Bangalore
Description
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Type
Bachelor
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Location
Bangalore
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Duration
3 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
Bachelor of Business Management in Marketing
The Bachelor of Business Management programme in partnership with reputed professional bodies offers 3 years degree qualification that not only enables students to achieve a professional qualification but also assists management graduates in relating their skills to the needs of business. The programme allows students to undertake a course in a specific professional specialization namely, Finance, Marketing, HRM, Entrepreneurship and Travel & Tourism.
Course Content:
Semester I
English
Business Management
Marketing Management I
Business Economics
Financial Accounting I
Quant – I
Language
Semester II
Business Communication
Business Environment
HRM I
Environmental Science
Financial Accounting – II
Quant – II
Language
Semester III
Organisational Psychology
Entrepreneurial Development
Marketing Management – II
Costing Fundamentals
Computer Application
Research Methodology
Gandhian Values
Semester IV
International Business
Production & Operations Management
Business Finance
Minor Project (Onsite
training)
Banking & Insurance
Case Study
Indian Constitution
Semester V
Business Law
HRM – II
Management Accounting
Income Tax I
Human Rights
Elective
Semester VI
Elective
Strategic Management
MIS
Income Tax II
Leadership in Practice
Project VIVAVOCE
Elective: Marketing
Consumer Behaviour
Marketing in Practice
Advertising & Media Management
Global Marketing
Bachelor of Business Management in Marketing