Bachelor of Business Management in Marketing

Bachelor

In Bangalore

Price on request

Description

  • Type

    Bachelor

  • Location

    Bangalore

  • Duration

    3 Years

Facilities

Location

Start date

Bangalore (Karnātaka)
See map
#1/1-1, Atria Towers, Palace Road

Start date

On request

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Course programme

Bachelor of Business Management in Marketing

The Bachelor of Business Management programme in partnership with reputed professional bodies offers 3 years degree qualification that not only enables students to achieve a professional qualification but also assists management graduates in relating their skills to the needs of business. The programme allows students to undertake a course in a specific professional specialization namely, Finance, Marketing, HRM, Entrepreneurship and Travel & Tourism.

Course Content:

Semester I
English
Business Management
Marketing Management I
Business Economics
Financial Accounting I
Quant – I
Language

Semester II
Business Communication
Business Environment
HRM I
Environmental Science
Financial Accounting – II
Quant – II
Language

Semester III
Organisational Psychology
Entrepreneurial Development
Marketing Management – II
Costing Fundamentals
Computer Application
Research Methodology
Gandhian Values

Semester IV
International Business
Production & Operations Management
Business Finance
Minor Project (Onsite
training)
Banking & Insurance
Case Study
Indian Constitution
Semester V
Business Law
HRM – II
Management Accounting
Income Tax I
Human Rights
Elective

Semester VI
Elective
Strategic Management
MIS
Income Tax II
Leadership in Practice
Project VIVAVOCE

Elective: Marketing

Consumer Behaviour
Marketing in Practice
Advertising & Media Management
Global Marketing

Bachelor of Business Management in Marketing

Price on request