Course in E-Commerce

Indian Institute of Management Calcutta
In Kolkata

Price on request
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Important information

  • Course
  • Kolkata

Important information

Where and when

Starts Location
On request
INDIAN INSTITUTE OF MANAGEMENT CALCUTTA Diamond Harbour Road Joka, 700104, West Bengal, India
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Course programme

At IIM-C we firmly believe that information is power. In the years to come the need for increased sharing of information will govern the changes in organizational structure. A basic understanding of information systems is thus mandatory. We endeavor to ensure that you drive the e-commerce revolution. These courses not only equip you with software tools but also impart an understanding of the hardware which will help you set design your own database. It's time you started your own dotcom at IIMC.
Course Objectives

Course Objectives

To introduce students to the theory and practice of electronic business and electronic commerce
Course Content

1. Overview
2. Introducing an E-Commerce application: Internet Auction
3. Transforming for E-Business
4. E-business and systems: strategic management
5. Electronic payment systems
6. Advertising and marketing through the net
7. E-finance
8. Mobile and pervasive commerce
9. Legal aspects of E-Commerce
10. Guest lectures


Lectures, Case Discussions, Article Presentation and Project

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