Learn how to create videos for your business

Creating Videos for Online Business Use

Concise Training

£ 99 - (Rs 8,310)

Important information

Typology Training
Level Beginner
Methodology Online
Class hours 9 hours of study
Duration 60 Days
Start Flexible
Online campus Yes
Support service Yes
Personal tutor Yes
  • Training
  • Beginner
  • Online
  • 9 hours of study
  • Duration:
    60 Days
  • Start:
  • Online campus
  • Support service
  • Personal tutor

This comprehensive online course will guide you in easy-to-understand, plain English through the process of understanding your aim for a video, storyboarding a video, creating and editing a video and distributing it via YouTube.

Please note that this course is not government funded.

Important information
What are the course objectives?

Learning Object 1
- Discover what video is & why a business would want to use it for marketing
- Examine some example videos to look at different style of video
- The YouTube phenomenon
- Viral video
- Mobile video
- Scheduling video content

Learning Object 2
- The stages of production
- Planning a video
- What equipment & software to use
- Adding impact with images & jingles
- Things to consider when capturing sound
- What lighting to use
- Planning the keywords to use ready for distribution
- Some principles when capturing video
- Alternative methods of production

Learning Object 3
- Tips for capturing live action video, animation, whiteboard & screen recording
- Preparing the video file for editing
- Permissions for images
- Tips for capture
- Copyright
- Saving & exporting

Learning Object 4
- Principle of video editing
- Video editing software inc Movie Maker, iMovie, iMovie for iPad, Serif Movie Plus X6 & Premiere Elements
- Video editing techniques
- Checks & tests to consider before editing & finalising

Learning Object 5
- Publishing options
- Video playback options
- Why YouTube?
- Uploading videos to YouTube
- Linking YouTube to social channels
- How to set up a YouTube channel
- Customising your YouTube channel

Learning Object 6
- Ways to improve ranking & search results for a video
- How to measure the success of a video
- YouTube Creator Academy

Is this course for me?

The course is intended for anyone who is looking to use video for business and marketing purposes. You will learn how to edit your video using various editing software and share your video across numerous channels.

How do I enrol?

On receiving your request, one of the Concise Training trainers will email you to explain everything about the course, including payment options and how to immediately get started.

Requirements: You must have an internet connection.

Certificate of attendance from Concise Training


Where and when

Starts Location
Starts Flexible

What you'll learn on the course

Online Advertising
Video Editing
Video Production
Digital Video Editing
Video Studio
Adobe Premiere
Internet Video
Social Media
Virtual Simulation

Course programme

On this course, you will plan a video, capture the video and sound and edit the video adding any additional sound and images. At the end of the course, you should be able to publish your video to YouTube.

The course is broken down into a series of learning objects:

Learning Object 1 – Explore video and why online video is so popular.

Learning Object 2 – Looking at the stages of video production from concept to production.

Learning Object 3 - Post-production, copyright & saving and exporting

Learning Object 4 - Principles of video editing inc overview of various video editing software options

Learning Object 5 – Looking at video publishing, YouTube and alternatives.

Learning Object 6 – Search engine optimisation for videos and measuring success.

Support from Concise Training is available via our online forum.

Additional information

You will receive support from the author of the UK's first accredited social media qualification.

Please note that this course is not government funded.