Diploma In Advertising & Public Relations ManagementPrin. L.N. Welingkar Institute of Mgt Dev and Research
Price on request
- Distance learning
Indian economy is on a boom and the market is on a continuous trail of expansion. With the market gaining grounds every business are looking up to advertising as a tool to cash in on lucrative business opportunities. Advertising has been always worked as a catalyst to create a demand to market a product. Growth in business has lead to a consecutive boom in the advertising industry as well. This program moulds a candidate to groom in advertising and marketing field by knowing the variations in consumer behavior and the basics of public relation and importance of various media as a medium of various advertising.
Highlights of the Program
* The program helps on developing creative skills as required for developing an advertising and marketing strategies.
* This programs core focus will be to understand the impulse of consumer to create a demand.
* Experienced faculty members include experts from the industry and academia.
Structure of the Program
1. Advertising, Design & Media
2. Account Planning and Servicing
3. Consumer Buyer Behavior
4. Public Relations