Diploma in Graphic DesignNortheastern School of Photography & Design
What you'll learn on the course
Teachers and trainers (1)
A definition of graphic design and its specialised industries. Practice, history and processes of the graphic design. Design elements and principles. Thinking Creatively. Explore the theory and practice of visual creative thinking, problem solving, and the design process. In-depth study of visual language of a designers. Vector graphics vs. raster graphics.
Analysing the cultural, social and psychological implications of color in everyday life. Our perceptions of color and our understanding of it. Color as pigment and light. Tints, Tones and shades of Color. Analysing color pallets and their combinations. Color interactions including Relativity, the Illusion of Transparency, the Bezold Effect, Redistribution and Contrasts of Extension, Clash, Vibration and Spread. CMYK vs RGB color schemes.
A general knowledge of the history of typographic design. Introduction to the evolution of the alphabet and letter-form design. In-depth study of type families, type anatomy and type principles. Illustrate the basic type families and apply tools to them. Overview to typographic vocabulary needed to communicate as a typographic designer. Ability to classify the different classifications of typography. Learning how to select the most appropriate typeface for each project.
Introduction to vector-based computer software of Adobe Illustrator. Indepth understanding of Illustrator’s interface and tools. Document and artboard setup. Working with layers. Live trace options. Design creation using shape and path tools. Working with adobe illustrator’s effect menu. 3D vector graphics in illustrator. Adobe Kuler plugin for color swatches. Exporting illustrator’s graphics for printing. EPS file format for inter application export of illustrator files. Other compression formats.
PIXEL BASED EDITING
Introduction to pixel based graphics or raster graphics. Introduction to Adobe Photoshop as industry leader in pixel based editing. Setting up the workspace according to project needs. In-depth practice on tools of the application. Working with raster layers. Blending modes and layer styles. Color correction and manipulation with a wide range of adjustment tools. Working with text in photoshop. Introduction to vector graphics and smart objects in photoshop. Working with effects panel. Photo editing and manipulations in photoshop. Advanced tools in photoshop like vanishing point, liquify, lens correction etc. Third party plugins for photoshop.
CORPORATE BRANDING & PACKAGE DESIGN
Brand management and aesthetics. Logo design techniques for specific organizations. Raster and vector logo forms. Corporate stationary designing that includes letter head, business cards, envelopes, id cards etc. Harmony in designs throughout the brand identity. Creating promotional materials like posters, banners, standees etc. Dimensions and printing requirements for various abstracts. Package designs for products in illustrator weighing in the factors of the consumer, the client, and societal and environmental concerns.
MAGAZINE AND BOOK DESIGN
Introduction to magazine and book design concepts. Working with Adobe InDesign. Indepth study of InDesign’s interface and tools. Setting up options for current project. Learning how to select the most appropriate typeface for each project. Adding content and images to the project. Export options.
Understanding print formats. Working with CMYK mode. Preparing a document for print. Terminology of printing. Offset vs digital printing. Print stationary and formats.
Understanding career opportunities in graphic designing. Designing a unique portfolio degree that reflects your understanding of design principles and techniques. This collection of your art and design projects will act as your own piece of branded media, which you’ll use to communicate your strengths as a designer to potential employers.