Integrated MBA: Retail Marketing
Master
In Raipur
Description
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Type
Master
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Location
Raipur
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Duration
5 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
Integrated MBA: Retail Marketing
The degree provides the individuals a unique opportunity to excel their full potential as business leaders in the present scenario. This programme has been designed to enable students to acquire a firm understanding of the major areas of knowledge and philosophical approaches that underpin general management particularly at strategic level. It allows specialism in particular area of management by selecting one of the clusters of strategic, specialist units. Successful students of this programme can take up careers in any multinational or Indian company.
Subject Information
Lateral Entry : Not Available
Credit Transfer : Not Available
# SEM-1
Management Concept and Practices
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Business Communication
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Micro Economics and its Applications
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Computer Fundamentals
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Quantitative Techniques
# SEM-2
Organisational Behavior
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Financial Accounting
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Marketing Management
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Applied Macro Economics
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Internet & E-Commerce
# SEM-3
Production & Operations Management
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Market Research
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Cost Accounting
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Information Technology in Management
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Human Resources Management
# SEM-4
Business Laws
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Database Management Systems
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Design & Management Information System
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Organisational Effectiveness and Change
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Business Economy
# SEM-5
Computer Application in Business
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Management Process and Organisational Behavior
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Management Economics
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Marketing Management
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Management Science
# SEM-6
Financial Management
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Entrepreneurship
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Economic Environment of Business
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Business Policy and Strategy
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Business Communication
# SEM-7
Specialization Paper-I
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Specialization Paper-II
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Specialization Paper -III
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Specialization Paper-IV
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Specialization Paper-V
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SpecializationPaper-VI
# SEM-8
Business Policy and Strategic Analysis
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Research Methodology
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Project Report
# Retail Marketing
Consumer Behavior
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Consumer Behavior
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Merchandizing Management
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Merchandizing Management
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Sales Promotion
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Sales Promotion
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Customer Relationship Management
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Customer Relationship Management
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Leadership & Team Dynamism
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Leadership & Team Dynamism
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Advertising and Business Communication
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Advertising and Business Communication
This is a correspondence course.
Integrated MBA: Retail Marketing