M.Com(Marketing Management)

In Bangalore

Price on request
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Important information

  • Master
  • Bangalore

Important information

Where and when

Starts Location
On request
K. Narayanapura, Kothanur, 560077, Karnataka, India
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Course programme

The rapid changes in the business environment today envisages a master's degree incorporating the latest developments in the world of commerce. The M.Com. course meets the varied interests of business and industry in India and abroad. The objective of the course is to develop the intellectual, analytical and practical capabilities of the student. Whether it be the intcicate decisions regarding finance or to strategise effective marking or to effectively manage human resources of a firm, the course meets the needs of the corporate world today.


1 Semester

1.1 Organizational Behaviour
1.2 Monetary System
1.3 Consumer Behaviour and marketing Research
1.4 Macro Economics for Business Decisions
1.5 Information system and Computers

I1 Semester

2.1 Human Resource Management
2.2 Advanced Financial Management
2.3 E- Commerce
2.4 Business Environment
2.5 Operations Research & Quantitative Techniques

I1I Semester

3.1 International Business
3.2 Business Ethics and Corporate Governance
3.3 Elective Paper – I
3.4 Elective Paper – II
3.5 Elective Paper – III

IV Semester

4.1 Elective Paper – IV
4.2 Project Report and Viva [150 +50}

Marketing Management(Elective)
M.1 Business Marketing
M.2 Advertising Management
M.3 International Marketing
M.4 Sales and Distribution Management
M.5 Services Marketing
M.6 Brand Management

Achievements for this centre

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