MA in Communication and Media Studies

Sardar Patel University
In Vallabh Vidhyanagar

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Important information

  • Master
  • Vallabh vidhyanagar
  • Duration:
    2 Years

Important information

Where and when

Starts Location
On request
Vallabh Vidhyanagar
Vallabh Vidyanagar , Gujarat, India
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Frequent Asked Questions

· Requirements

Applicants for admission to the MA in Communication and Media Studies should have passed a Bachelor’s Degree Examination in any discipline with 40% marks in the theory papers at the external examination from Sardar Patel University, or any other university established by law to be eligible for admission.

Course programme

Introduction MA in Communication and Media Studies is designed to (a) strike a balance between theory and skills in imparting instructions in Mass Communication; (b) lay stress on convergence studies in Mass Communication and give proper representation to Print Media, Electronic Media, Advertising, Public Relations/Corporate Communication and Social Marketing; (c) ensure that the laboratory; theory instructions to be 50:50; and (d) work out a two-tier system for the course, in the ratio for internal tests and university examination as 50:50 for each of the 8 papers, with a total weighting of 100 marks per paper. The structure of which shall be as follows:

I Semester CMS-401 Principles of Mass Communication CMS-402 Development of Media CMS-403 Print Media-1 (Reporting and Editing) CMS-404 Electronic Media (Radio and Television)

II Semester CMS-501 Development of Communication CMS-502 Communication Research CMS-503 Media Law and Ethics CMS-504 Media Management

III Semester CMS-601 Print Media-2 CMS-602 Radio and Television CMS-603 Advertising and the World of Advertisement CMS-604 Public Relations and Corporate Communication

IV Semester CMS-701 New Media Technology CMS-702 Intercultural Communication CMS-703 Research: A Mini-Research Project (10,000 Words)
CMS-704 Training: Attachment with a Media Organisation

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