Master in Business Administration(MARKETING)

KSOU - Karnataka State Open University
Distance

Price on request
You can also call the Study Centre
82125... More
Students that were interested in this course also looked at...
See all

Important information

  • Master
  • Distance learning
  • Duration:
    2 Years
Description

Important information

Course programme

FIRST SEMESTER

Course 1
Management - 'Theory and Practice'

Course 2
Managerial Economics

Course 3
Accounting for Managers

Course 4 Organizational Behaviour

Course 5 Quantitative Techniques

Course 6
Business Ethics and Values

SECOND SEMESTER

Course 7
Management Information System and Computer Applications

Course 8
Business Law

Course 9
Financial Management

Course 10 Marketing Management

Course 11 Human Asset Management

Course 12
Executive Communication and Research Methodology

THIRD SEMESTER

Course 13
Management of Small Business & Entrepreneurship Development

Course 14
Business Policy and Strategic Management

Course 15
Operations Research

Electives:

GROUP B : MARKETING

16 B
Product and Brand Management

17 B
Marketing of Service

18 B
Sales and Distribution Management

FOURTH SEMESTER

Course 19
International Business Environment

Course 20
Operations Management

Course 21
Total Quality Management


Elective - B

22 B
Advertising & sales Promotion

23 B
Industrial Marketing

24 B
International Marketing

Students that were interested in this course also looked at...
See all