Master in Business Adminstration: Marketing and Finance

Alchemy Leadership School
In Kolkata

Price on request
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Important information

  • Master
  • Kolkata
  • Duration:
    2 Years

Important information

Where and when

Starts Location
On request
Sugam Business Park Plot: J-6, Block GP Sector V Saltlake, 700091, West Bengal, India
See map

Course programme

The functions that provide a unique advantage to a manager are:

Marketing and Finance

Alchemy Leadership School offers Two Post graduate Diplomas along with the MBA:

Marketing : In today's world a key skill-set is to create customers, to keep customers and to satisfy customers. Marketing is all about ascertaining gaps, developing products and services and attracting and retaining a growing base of satisfied customers.

Finance :Businesses exist for profit and in today's complex world the ability to manage money and make it work for the organization is often what makes the difference. Financial strategy, investment planning, cash flow and fund management: all are critical aspects of an organization. Semester 1 Principles & Practices of Management Organisational Behaviour I - Individual and Role Accounting for Management Quantitative Techniques Managerial Economics Communication & Soft Skills Seminar on Executive Communication Workshop on Computers for Management Human Process Lab Human Resource Management - 1 Training and Learning Process Public Speaking and Communication - 1 Marketing Management IT in HR Competency Assessment - 1 Semester 2 Business Environment Production and Operations Management Human Resource Management - II Marketing Management Financial Management Workshop on Research Methodology Workshop on Information Technology Organisational Behaviour II - Teams & Organizations Organisational Structure, Strategy and Systems Public Speaking and Communication-II Training Methods Competency Assessment - II Management Information System Corporate Social Responsibility and Ethics Semester 3 Applied Operations Research Corporate Legal Environment Seminar on Management Information Systems Legal Aspects of Business Man Power Planning and Resourcing Person and Role focused -OD Interventions Employee Relations Management HR Audit Quality Management System Instrumentation for HRD Corporate Restructuring: Mergers and Acquisitions HR Consulting Skills Competency Assessment - III Public Speaking and Communication-III Semester 4 Strategic Management Compensation Management Performance & Reward Management International Human Resource Management Talent Management and Employee Retention Leadership & Change Management Human Resource Information System Corporate Creativity and Innovation Counselling, Coaching and Mentoring Training Evaluation Team and Organisation focused -OD Interventions

Additional information

Work placements: After one year all students would undergo the Summer Internship Program to gain critical exposure to the corporate world. Apart from the Summer Internship Program, students would be exposed to various

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