Master's in Marketing Management (Part Time)

Master's in Marketing Management course is affiliated to the university of Mumbai.

Subjects Offered:

First Year:

I Semester-

Financial Accounting
Business Law
Cost Management & Management Control
Organizational Behaviour
Principles of Management
Quantitative Methods in Management

II Semester:

Personnel Law & Management
Managerial Economics
Production Management
Marketing Management
Research Methodology
Financial Management

Second Year:

I Semester:

Introduction to Computers / MIS
Effective Communication
Human Resources Management
Business Environment
Taxation

II Semester:

Advertising & Sales Promotion Management
Marketing Research
Consumer / Industrial Buyer Behaviour
a) Retail Management
b) Social Marketing
Sales Management

Third Year:

I Semester:

International Marketing
Product Management / Industrial Marketing / Services Marketing & Productivity
Marketing Strategy
Distribution Management & Marketing Finance
Special Studies In Marketing (Projects)

II Semester:

Entrepreneurship Management
Management of Environment & Productivity
Project Management
Strategic Management
Business Ethics