Master of Business Administration

Saveetha University
In Chennai

Price on request
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Important information

  • Master
  • Chennai
Description

Important information
Venues

Where and when

Starts Location
On request
Chennai
162, Poonamallee High Road, Chennai, 600077, Tamil Nadu, India
See map

Course programme

FIRST TRIMESTER
Principles of Management
Mathematics & Statistics for Managers
Organisational Behaviour - I
Accounting for Managers
Macro Economics & Business Environment
Production Management - I
Software - I*
Management Seminar and Viva-Voce - I*


SECOND TRIMESTER
Marketing Management - I
Operations Research
Organisational Behaviour - II
Corporate Finance - I
Micro Economics
Production Management - II
Software Lab - II*
Corporate Communication - II*


THIRD TRIMESTER
Marketing Management - II
Research Methodology and SPSS
Human Resource Management
Corporate Finance - II
Ethics & Legal Aspects of Business
e- Business
Management Information System
Event Management - III*

* Viva -Voce

SUMMER PROJECTS: 8 TO 10 WEEKS

SECOND YEAR

FOURTH TRIMESTER

Strategic Management - I + 5 Electives + Mini projects with Sectoral Focus

FIFTH TRIMESTER

Strategic Management - II + 5 Electives + Mini projects with Sectoral Focus

SIXTH TRIMESTER

International Business Core 1 & Project Work

SECTORAL FOCUS:

Projects on Automobile sector, Banking sector, Retail sector, Export sector, Logistics sector, Healthcare sector, Textile sector, Telecom sector etc..

ELECTIVES:

FINANCE
Topics in Corporate Finance
Financial Services
Security Analysis and Portfolio Management
Derivative Securities
International Financial Management
Commercial Bank Management
Business Valuation
Project Appraisal, Planning & Control


MARKETING
Brand Management
CRM and Services Marketing
Retailing
Consumer Behaviour
B2B Marketing
Sales & Distributions Management
Strategic Marketing
Advertising & Sales Promotion

SYSTEMS
Business Intelligence and Data Warehousing
Software Project Management
Enterprise Resource Planning
Web Technologies
Knowledge Management
System Analysis and Design


HUMAN RESOURCE MANAGEMENT
Organisational Development
Recruitment and Selection
Compensation Management
Change Management
Training & Development
Advanced Industrial Relations
Performance Management
Cross Cultural Management

PRODUCTION / GENERAL MANAGEMENT
Lean Enterprise For Competitive Advantage
Supply Chain Management
Entrepreneurship Development
Project Management.


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