MASTER OF BUSINESS ADMINISTRATION (Full Time):Marketing

Sriram Engineering College
In Chennai

Price on request
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Important information

  • Master
  • Chennai
Description

Important information
Venues

Where and when

Starts Location
On request
Chennai
#22,Evening Bazaar, Park Town, 600003, Tamil Nadu, India
See map

Course programme

SEMESTER – I
Statistics for Management
Economic Analysis for Business
Total Quality Management
Organizational Behaviour
Communication Skills
Accounting for Management
Legal Aspects of Business
Seminar

SEMESTER – II
Operations Management
Financial Management
Marketing Management
Human Resource Management
Management Information System
Applied Operations Research for Management
Business Research Methods
Business Application Software
Seminar II

SEMESTER – III
International Business Management
Strategic Management
Summer Project Report
Seminar III

SEMESTER – IV
Project Work

List of Electives for Marketing:
Brand Management
Retail Management
Services Marketing
Advertising & Sales Promotion
Consumer Behaviour
Customer Relationship Management


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