MASTER OF BUSINESS ADMINISTRATION (Full Time):Marketing
Master
In Chennai
Description
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Type
Master
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Location
Chennai
Facilities
Location
Start date
Start date
Reviews
Course programme
SEMESTER – I
Statistics for Management
Economic Analysis for Business
Total Quality Management
Organizational Behaviour
Communication Skills
Accounting for Management
Legal Aspects of Business
Seminar
SEMESTER – II
Operations Management
Financial Management
Marketing Management
Human Resource Management
Management Information System
Applied Operations Research for Management
Business Research Methods
Business Application Software
Seminar II
SEMESTER – III
International Business Management
Strategic Management
Summer Project Report
Seminar III
SEMESTER – IV
Project Work
List of Electives for Marketing:
Brand Management
Retail Management
Services Marketing
Advertising & Sales Promotion
Consumer Behaviour
Customer Relationship Management
MASTER OF BUSINESS ADMINISTRATION (Full Time):Marketing