Master of Business Administration:MARKETING
Master
In New Delhi
Description
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Type
Master
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Location
New delhi
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Duration
2 Years
Facilities
Location
Start date
Start date
About this course
* Bachelor's Degree from recognised University
* Entrance examination , Interview
Reviews
Course programme
Course Content
FIRST YEAR
SEMESTER -I
Paper Nomenclature fo Paper
* Management Process and Organizational Behavior
* Management Economics Environment Management
* Environment Management
* Accounting for Managers
* Business Communication
* Computer Application in Management
SEMESTER -II
Paper Nomenclature fo Paper
* Human Resource Management 2 Financial Management
* Marketing Management
* Productions and Operations Management
* Statistical Analysis
* Research Methodology
SECONO YEAR
During Second year in addition compulsory paper and research project a Student will have to opt one Specialization area comprising four papers in each of the third and fourth semesters.
SEMESTER -III
* Business Policy and Strategic Analysis
* Business Legislation
(Plus all the four papers from anyone area of specialization)
SEMESTER -IV
* Entrepreneurship Development
* Research Project
* Comprehensive Viva Voce (Including Viva - voce on reserch project)
Plus all the four papers from anyone area of specialization)
SEMESTER -III
* Advertising Minglement
* Sales Management
* Consumer Behavior
* Rural Marketing
* Product and Brand Management
* E- Commerce
* International Marketing
* Marketing of Services
Additional information
Master of Business Administration:MARKETING