Master of Business Administration: Marketing

MR DAV Institute Of Management Studies
In Rohtak

Price on request
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Important information

  • Master
  • Rohtak
  • Duration:
    2 Years

Important information

Where and when

Starts Location
On request
5th KM Stone, Sonepat Road, 124023, Haryana, India
See map

Course programme

MR DAV Institute of Management Studies offers MBA with specialization in Marketing. The course carriculum is as follows:

First Semester:

Management Concepts & Applications
Managerial Economics
Organisational Behaviour
Quantitative Analysis
Accounting for Managers
Computer Applications in Management
Business Communication Skills
Business Environment

Second Semester:

Financial Management
Marketing Management
Human Resource Management
Operations & Supply Chain Management
Business Research Methods
Computer Networks & Internet
Operations Research
International Business

Marketing (Third Semester):

Brand Management
Integrated Marketing Communication
Service Marketing
Consumer Behaviour

Marketing (Fourth Semester):
Customer Relationship Management
Sales and Distribution Management
Retail Management
Business Marketing Management

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