Master of Business Administration: Marketing
Master
In Rohtak
Description
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Type
Master
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Location
Rohtak
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Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
MR DAV Institute of Management Studies offers MBA with specialization in Marketing. The course carriculum is as follows:
First Semester:
Management Concepts & Applications
Managerial Economics
Organisational Behaviour
Quantitative Analysis
Accounting for Managers
Computer Applications in Management
Business Communication Skills
Business Environment
Second Semester:
Financial Management
Marketing Management
Human Resource Management
Operations & Supply Chain Management
Business Research Methods
Computer Networks & Internet
Operations Research
International Business
Marketing (Third Semester):
Brand Management
Integrated Marketing Communication
Service Marketing
Consumer Behaviour
Marketing (Fourth Semester):
Customer Relationship Management
Sales and Distribution Management
Retail Management
Business Marketing Management
Master of Business Administration: Marketing