Master of Business Administration:MARKETING

Punjab College of Technical Education
In Ludhiana

Rs 59,885
+ VAT
You can also call the Study Centre
16128... More

Important information

Typology Master
Location Ludhiana
Duration 2 Years
  • Master
  • Ludhiana
  • Duration:
    2 Years
Description

Venues

Where and when

Starts Location
On request
Ludhiana
Baddowal, Ferozepur Road, 142021, Punjab, India
See map
Starts On request
Location
Ludhiana
Baddowal, Ferozepur Road, 142021, Punjab, India
See map

Frequent Asked Questions

· Requirements

Graduation in any stream with pass percentage.

Course programme

SEMESTER- I


Principles & Practices of Management
Organizational Behaviour
Accounting for Management
Quantitative Techniques
Managerial Economics
Seminar on Executive Communication
Workshop on Computers for Management
Viva-voce



SEMESTER-II


Business Environment
Production and Operations Management
Human Resource Management
Marketing Management
Financial Management
Workshop on Research Methodology
Workshop on Information Technology
Viva-Voce


SEMESTER -III

Applied Operations Research
Corporate Legal Environment
Major-I
Major-II
Major-III/ Minor-I
Seminar on Management Information Systems
Presentation of Training Report
Viva-Voce


SEMESTER- IV


Strategic Management
Project Evaluation & Implementation
Major-IV
Major-V
Major-VI/ Minor-II
Final Research Project
Viva-Voce



MARKETING

Marketing Research
Consumer Behaviour & Promotion Management
Services Marketing
Product & Brand Management
Sales, Channel & Logistics Management
International Marketing
Rural Marketing


Students that were interested in this course also looked at...
See all