Master of Marketing Management (M.M.M.)

Semester I:

Principles & Practice of Management
Principles of Marketing
Fundamentals of Management Accounting
Managerial Economics
Research Methodology
Consumer Behavior
Business Communication
Fundamentals of Information Technology

Semester II:

Services Marketing
Retail Marketing
Sales Management & Personal Selling
Distribution Management & Logistics
Relationship Marketing
Indian Economic Environment
Field Work + SPSS

Semester III:

International Marketing
Marketing and Laws
Financial Services Marketing
Marketing Communication
Retail Operations Management
Project Work
Foreign Language
Virtual Marketing Management

Semester IV:

Brand Management
Strategic Marketing
Export Documentation & Forex
Direct Marketing
Industrial Marketing
Rural & Agricultural Marketing
Entrepreneurship Development & Project Management
Foreign Language