Masters in Marketing Management

Sinhgad Institute of Business Administration and Computer Ap
In Pune

Price on request
You can also call the Study Centre
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Important information

  • Master
  • Pune
  • Duration:
    2 Years
Description

Important information
Venues

Where and when

Starts Location
On request
Pune
Gat No. 309/310, Kusgaon (Bk) , LonavalaOff Mumbai-Pune Express Way,Taluka MavalDist, 410401, Maharashtra, India
See map

Course programme

Masters in Marketing Management

Course Content:

Semester I

Principles & Practice of Management
Principles of Marketing
Marketing Research
Consumer Behaviour
Advertising & Sales Promotion
Field Study

Semester II

Agricultural Marketing
Industrial Marketing
Sales Management
Communication Skills
Distribution Management & Global Logistics
SUMMER PROJECT

Semester III

Tourism Marketing
Organization Behaviour
Retail Marketing
Services Marketing
International Marketing
Managerial Economics
Project Report

Semester IV

Marketing and the laws
Strategic Marketing
Operation Research & Quantitative Techniques
Entrepreneurial Development
Fundamentals of Information Technology
Fundamentals of Managerial
Accounting


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