MBA in Applied Management with PG PBS (Marketing Management)

NIS Academy
In Chennai, Agartala, Agra and 11 other venues

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Important information


Important information

Where and when

Starts Location
On request
NIS Academy,L N Bari Road, Banmali Pur, 799001, Tripura, India
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On request
NIS Academy,1/58/3, Opp. Pushpanjali Hospital, Uttar Pradesh, India
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On request
NIS Academy,401, 4th Floor, Vishwa Complex, Opposite Jain Derasara, Near Navrangpura Bus Stop, 380021, Gujarat, India
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On request
NIS Academy,15/24 Stanley Road, Tashkand Marg, Civil lines, Near St. Joseph college, 211001, Uttar Pradesh, India
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On request
NIS Academy,1st Floor, 485-B/3, McLeod Road, Rani Ka Bagh, Nr St Francis School, 143001, Punjab, India
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Course programme

MBA in Applied Management with PG PBS (Marketing Management)

Course Content

Year I

Principles of Management
Managerial Economics
Business Communication
Human Resource Management
Computer Applications in Management
Financial Management
Marketing Management
Organizational Behaviour

Year II

Project Management
Commerical and Mercantile Laws
Customer Relationship Management

Specialisation in Marketing Management

Sales Management
Product and Brand Management
Marketing of Services

Post Graduate Program in Business Skills (PG PBS)

Unit 1 (Through Bridge)
Business Fundamentals
Business Communication
Sales Overview
+ Over The Counter Sales Overview
+ Channel Sales Overview
+ Corporate Sales Overview
Industry Overview – Retail / Telecom / BFSI
Customer care
Adapting to Workplace Act

Unit 2
Business Decision Making
Managing Financial Resources and Decisions
Personal Transformation
Working with and Leading People
Adapting to workplace
Industry Specialization – Any one out of Retail / Telecom / BFSI

Unit 3
Organizations and Behavior
Marketing Intelligence
Advertising and Promotion
Marketing Planning
Industry Specific Sales Management

Add on options

International Certification from Crossknowledge, France
Microsoft Office Specialist Certification
Business English

Achievements for this centre

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