MBA in Marketing

Berchmans Institute of Management Studies
In Kottayam

Price on request
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Important information

  • Master
  • Kottayam
  • Duration:
    2 Years

To develop young men and women into professional managers to manage all. sectors of organised economic activity. To equip the youngsters with conceptual and interpersonal skills and social. purpose for managerial decision-making. To develop and encourage entrepreneurial capabilities of the young generation. and to make them effective change agents. To meet the demand for management professionals in the country.

Important information

Where and when

Starts Location
On request
St.BerchmanSt.Berchmans College Changanassery, Kottayam Dist.s College Changanassery, Kottayam Dist., 686101, Kerala, India
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Course programme

MBA (full time) programme of Mahatma Gandhi University is for the duration
of 2 years spread over 4 semesters. Each semester consists of a minimum of
sixteen instructional weeks with a minimum of 50 contact hrs for each course
(total contact hrs 560 hrs). Continuous internal evaluation during the course
period, and the university examination at the end of each semester are

Accounting for Management
Business Communication
Information Processing Using Computers
Business and Ethical Values
Legal Environment of Business
Management Process and
organisational behaviour
Economics for Managers
Quantitative Methods for Managers

Financial Management
Human Resource Management
Management Information System
Marketing Management
Operations Management
Operations Research
Research Methodology
Environment Management
Viva-Voce Examination

Global Business Environment
Elective 1
Elective II
Elective III
Elective IV
Elective V
Elective VI
Summer Project

Corporate Strategy
Elective 1
Elective II
Elective III
Project Study

4Advertising and Promotion Management
4Consumer Behaviour
4Strategic Marketing
4Industrial and Service Marketing
4Marketing Research
4Product and Brand Management
4Sales and Distribution Management
4Retail Business Management

Achievements for this centre

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