MBA in Marketing
Master
In Amritsar
Description
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Type
Master
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Location
Amritsar
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Duration
5 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
The Guru Nanak Dev University's Faculty of Economics and Business offers MBA in Marketing course to its students. The course structure for it is as follows:
First Semester
Punjabi or Punjab History and Culture
Business Economics-I
Business Mathematics
Business Organization and Management Principles
Computer Applications for Business-I
Communicative English
Viva-Voce
Second Semester
Communicative English
Business Economics-II
Business Statistics
Administrative Practices
Computer Application for Business-II
Seminar
Third Semester
Financial Accounting
Business Laws
Business Economics-III
Business Communication and Internet
Human Resource Management
Seminar
Environment Studies
Fourth Semester
Cost Accounting
Labour Laws
Money and Banking
Operations Management
E-Commerce
Viva-Voce
Industrial Training of 6 to 8 weeks
Fifth Semester
Management Accounting
Company Law
Fundamentals of Marketing
Entrepreneurship and Small Business
Indian Economy
Seminar
Sixth Semester
Business Finance
Income-Tax Law and practice
Operation Research
Organisational Behaviour
Fundamentals of International Trade
Viva-Voce
*Term Paper (to be submitted up to 31st March)
Seventh Semester
Business Environment
Total Quality Management
Management of Co-operatives
Quantitative Methods For Management
Banking and Insurance Services
Business Communications
Eighth Semester
Research Methodology
Financial Management
Marketing Management
Global Human Resource Management
Business Ethics
Ninth Semester
Decision Support System and Management Information System
Seminar
Group B: Marketing
Consumer Behaviour
Marketing Research
Tenth Semester
Project Management
Strategic Management
Project Report
Vice Voce
Group B: Marketing
Advertising and Sales Management
Brand and Retail Management
Marketing of Services
MBA in Marketing