MBA:Marketing

Karpagam College of Engineering
In Coimbatore

Price on request
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Important information

  • Master
  • Coimbatore
Description

Important information
Venues

Where and when

Starts Location
On request
Coimbatore
Myleripalayam Village, Othakkalmandapam Post, 641032, Tamil Nadu, India
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Course programme


TRIMESTER I
Management Theory and Practice
Managerial Communication
Economics for Managers
Statistics for Management
Organizational Behaviour
Financial and Management Accounting

TRIMESTER II
Marketing Management
Human Resource Management
Financial Management
Systems Management
Operations Research

TRIMESTER III
Production and Operations Management
Banking and Financial Services
Management Information System
Legal Aspects of Business
Research Methods for Business
Strategic Management

TRIMESTER IV
Indian and Global Business Environment
Entrepreneurship Development


TRIMESTER V
Project Work and Viva - Voce Examination
Self Study - 1 Knowledge Management in Human Resource
Self Study - 2 Event Management

TRIMESTER VI
Strategic Management & and Entrepreneurship
Banking and Financial Services


Marketing
Services Marketing
Retail Management
Advertising and Sales Promotion
Customer Relationship Management
Consumer Behaviour
Marketing Research
Rural Marketing
International Marketing


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