MBA: Marketing
Master
In Panchkula
Description
-
Type
Master
-
Location
Panchkula
-
Duration
2 Years
Facilities
Location
Start date
Start date
Reviews
Course programme
Semester 1
Management process & organizational behavior
Business Statistics
Managerial Economics
Business Environment
Business Communications
Accounting for Managers
Computer Application in Management
Seminar
Semester 2
Management Science
Marketing Management
Human Resource Management
Financial Management
Business Research Methodology
Production & Operations Management
E-Commerce
Comprehensive Viva- Voce
Semester 3
Business policy & Strategic Management
Business Legislation
Summer training Report
Semester 4
Entrepreneurship Development
Research Project
Comprehensive Viva-Voce (including Viva-Voce on research project)
MARKETING
3 rd Semester
MM-301 Advertisement Management
MM-302 Sales Management
MM-303 Product & Brand Management
MM-304 Consumer Behavior
MM-305 Distribution & Logistics Management
MM-306 Retailing
MM-307 Marketing Research
4 th semester
MM-401 International Marketing
MM-402 Industrial Marketing
MM-403 Service Marketing
MM-404 Direct Marketing
MM-405 Rural and Agricultural Marketing
MM-406 Marketing Communication Strategy
MBA: Marketing