Master

In Chennai, Bangalore and Kodaikanal

Price on request

Description

  • Duration

    2 Years

Facilities

Location

Start date

Bangalore (Karnātaka)
See map
No. 62B, Electronic City - Phase I, Opp. Electronic City Police Station & Post Office, 560100

Start date

On request
Chennai (Tamil Nādu)
See map
Long Beach Road, ECR, VGP Layout,Utthandi, 600119

Start date

On request
Kodaikanal (Tamil Nādu)
See map
No. 23/95, Lows Ghat Road, Ugarthe Nagar, 624101

Start date

On request

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Course programme

MBA: Marketing

This course is offer under M S UNIVERSITY. This Programme is two- year Full Time Program(Industry Interactive ),Member of Association of Indian University & Common wealth Universities Approved by UGC, HRD, and Govt. of India . Accredited with B++ Grade by the NAAC.

Course Content:

Semester I:
Principles of Management
Business Economics
Organizational Behaviour
Accounting for Managers
Managerial Statistics
Business Law
Business Application Software

Value Added Course:
Industrial Certification Program
Competency Builder - Personality Development

Goal setting, Personal Awareness & Time Management , Memory Techniques and Learning Styles, Business Communication Skill Development: Written and Oral Communication, Persuasive Presentation Skills.

Semester II:
Business Research Methods
Production Management
Financial Management
Marketing Management
Human Resource management
Operations Research for Management
Management Information System

Semester III:
Strategic Management
Corporate Entrepreneurship
Elective I
Elective II
Elective III
Elective IV
Elective V

Semester IV:
International Business Management
Managing Technological Innovation
Elective VI
Elective VII
Elective VIII
Dissertation Project

MBA: Marketing

Price on request