MBA:Marketing

ICFAI University Mizoram
In Aizawl

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Important information

Typology Master
Start Aizawl
Duration 2 Years
  • Master
  • Aizawl
  • Duration:
    2 Years
Description

Important information
Venues

Where and when

Starts Location
On request
Aizawl
Dawrkawn, Chaltlang Aizawl , 796012, Mizoram, India
See map
Starts On request
Location
Aizawl
Dawrkawn, Chaltlang Aizawl , 796012, Mizoram, India
See map

Frequent Asked Questions

¬∑ Requirements

* Graduation from any discipline with 45% and above aggregate marks. * Final year degree students awaiting results.

Course programme

The M.B.A. course of the University trains the candidates with the skill, cognition & strategic perspective necessary to the leaderships of business around in the world. The M.B.A. course is planned to offer both portfolios of powerful operational skill & the capacity to use, get used to & incorporate those skill in various management setting.

Reward
Victorious candidates will gain the M.B.A. degrees from the University, subjects to University regulation.
Course Syllabus
The course includes twenty-eight lessons besides from two Management thesis & two courses of Soft Skill Lab covering two years in four Modules. Candidates are also needed to undertake summer internships course for fourteen week.
MBA Program Structure

First Year
Module - 1
· Market Management 1
· Quantitative Methodology
· Finance Management 1
· Organisational Behaviors
· Management Economics
· IS for Manager
· Accounts for Manager
· Business Communications
Module - 2
· Market Management 2
· Finance Management 2
· Operation Management
· HRM
· MacroEconomics & Business Atmosphere
· Business Research Methodology
· Enterprisewide IS
· Legal Atmosphere of Business
· Soft Skill Lab 1
Summer Internships Course
Second Year
Module - 3
· Management Control System
· Business Strategies 1
· Electives 1
· Electives 2
· Electives 3
· Electives 4
· Soft Skill Lab 2
· Management Thesis 1
Module - 4
· Business Ethic & Corporate Governances
· Business Strategies 2
· Electives 5
· Electives 6
· Electives 7
· Electives 8
· Management Thesis 2
The course syllabus & the electives may be changed when necessary.
Elective
The candidates are expected to select 8 lessons from 8 elective areas that is Marketing, H.R.M, Finances, Bankings, Investment, Insurances, Accounts and I.T. & System. Candidates will have the elasticity in selecting more than 1 lesson from these electives. Candidates will also have the capability for dual specialisations. Electives will be provided subjects to a minimal no. of candidates joining for a special elective.
Elective
Marketing
· Integrated Marketing Communications
· Service Market
· Global Market
· Sales & Distributions Management
· Market Research
· B-2-B Market
· Consumers Behaviors
· Retail Management
· Strategic Market Management
Banking
· Money & Banks
· Credit Management
· Central Banks
· Commercial Banks
· Over-view of Banks
· Bank Service Operation
· Rural Bankings & Micro-finance

Insurances
· Life Insurances
· General Insurances
Finances
· Strategic Finance Management
· Safety Analysis
· Project Management

H.R.M.
· Performance Management & Reward System
· Training & Developments
· Leadership Skill & Change Management
· Strategic H.R.M .
· Employment Law
· PD
· Managing Knowledge Worker
· Corporate Communication
Information Technology & System
· E-Business
· Software Engineering & Quality Management
· Systems Analysis & Designing
· Java Applications Developments
· Information Technology Enabled Service
· Relation DMS
Accounts
· Advance Management Accounts
· Advance Finance Accounts
Investment
· Safety Analysis
· Portfolios Management & Mutual Fund
· Personal Finance Plan
· Wealth Management.

Achievements for this centre


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