MBA in Marketing Management
Master
In New Delhi
Description
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Type
Master
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Location
New delhi
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Duration
2 Years
Facilities
Location
Start date
Start date
About this course
a. Passed Bachelor's degree examination in any discipline from a recognized institution.
b. Appeared / will be appearing in MAT conducted by AIMA on May 02, in the respective year. Appeared in group-discussion (GD)/ interview conducted by Jamia Hamdard.
Reviews
Course programme
It is mandatory on the part of students to undergo 8-10 weeks of practical training with a business organization of repute in India or abroad.
In the IInd year, a student is required to choose one major and one minor area of specialization. He/She can select five electives from major area, three from minor area and one from the sectoral area.
Syllabus:
SEMESTER-I
Organizational Behaviour & Management Process
Quantitative Methods
Managerial Economics
Financial and Management Accounting
Marketing Management
Human Resource Management
Business Communication
Computers in Management
SEMESTER-II
Legal Environment of Business
Management Science
Economic Environment of Business
Financial Management
Operations Management
Management Information System
Business Research Methods
Logic Development & Programming
SEMESTER-III
Business Policy and Strategic
Management International Buisiness Environment
SEMESTER-IV
Marketing:
Advertising and Communication Management
Sales and Distribution Management
Consumer Behaviour
Global and International Marketing
Industrial Marketing
Strategic Brand Management
Services Marketing
Social and Non Profit Marketing
Rural Marketing
Direct Marketing
MBA in Marketing Management