MCOM in Marketing

MCOM in Marketing

Course Content:

SEMESTER -I

Management Concepts and
Organizational-Behaviour
Communication and Secretarial Practice
Business Environment
Economic Analysis
Management Accounting
Business Statistics
Computer Applications in Business

SEMESTER-II
E-Commerce
Entrepreneurship Development and Small
Marketing Management
Financial Management
Comprehensive Viva-Voce

The students are required to choose anyone of the following group as specialization:
Optional Group – II (Marketing)
Consumer Behaviour
Advertising and Sales Management
Marketing Research