Media Extension Programme

Media Extension Programme (For Corporate Houses only)

Besides one year Diploma Programmes, XIC also offers a series of short, highly intensive, professional MEDIA related and Human related training programmes specially designed to meet essential needs that rapid changes in society are thrusting upon media and business houses. Each programme is carefully conceived to meet a client's specific needs after taking into consideration the situation a company is facing, the profile of the participants to be trained, the nature of the subject/s to be covered, the time available, etc. Once a programme is drawn up and approved by the client, training is conducted by highly placed professionals drawn from the field. Among XIC's growing list of satisfied clients are Radhakrishna Hospitality Services Limited, Tata Consulting Engineers Limited, Britannia Industries Limited, Siemens Limited, Gujarat Guardian Limited.

MEDIA RELATED : Any topic pertaining to the fields of mass communication like Journalism, Public Relations, Advertising and Marketing, Film and Television Production.

MEDIA

-Journalism
-Public Speaking
-Presentation Skills
-Creative Writing
-Report Writing

PUBLIC RELATIONS

-Handling Media
-Handling TV Interviews
-Crisis Management
-Managing Employee Rumors
-Using Intranet to improve Employee Motivation

DIGITAL MEDIA
-How to create good Corporate Web Pages
-Creating Interactive Multimedia Presentation on CD

ADVERTISING & MARKETING

-Brand Management in an age of Commoditisation
-Understanding the Consumer - An Advertising Perspective
-Consumer Behaviour
-Retail Trends and Management
-Media Relations - A Journalist's Perspective for the Corporate Sector