MSc in Mass Communication , Advertising & Journalism + PGD in Mass Communication

Communication is as old as the mankind. Mass communication is the communication of mass produced messages for mass audiences often spread all over the globe. This mass communication serves millions of people who seek information on a variety of issues and topics.

We are living in an age of media revolution fuelled by the technology. The most outstanding marvel of the modern technology - the internet is yet another means of communicating with the masses. Photography and movies too are instruments of mass communication. Socio economic conditions in the society influence the process of communication. It is important for the mass communication professional to learn to assess the best method of captivating large audiences which are more often than not anonymous. A mass media professional has to both knowledgeable as well as appropriately skillful.

M.sc Mass Communication, Advertising & Journalism (PTU)

1ST SEMESTER

-Introduction to Communication
-Introduction to Mass Communication
-Introduction to Journalism
-Introduction to Advertising
-Introduction to Computers
-Communication & Soft Skills
-Practical

2ND SEMESTER

-Introduction to Printing Technologies
-Introduction to Production Technologies
-Introduction to Newspaper Mgt
-Introduction to copywriting, visualization & campaign effectiveness
-Introduction to Mass communication & Society
-Practical

3RD SEMESTER

-Introduction to Media Technologies
-Introduction to Public Relations
-Journalistic Reporting & Editing
-Advertising Design & Principles
-Project Report

4TH SEMESTER

-Introduction to Communication Research
-Introduction to Photography
-Mass Communication Ethics & Laws
-New Media Technologies
-Project Report

ASMS Post Graduate Diploma In Mass Communication

1ST SEMESTER

-Acting & Presentation
-Still Photography: Theory & Practice
-Cultural Studies & Art Form
-Studies in Media Language
-Print & Publishing

2ND SEMESTER

-Camera & Lighting Techniques
-Techniques of Writing for Radio
-Radio: Medium of Mass Communication

3RD SEMESTER

-Video Editing & Sound Recording
-Techniques of Writing for Television
-Television: Medium of Mass Communication
-Understanding Film

4TH SEMESTER

-Media Ethics & Laws
-Producing & Directing TV Programmes-II
-TV Journalism: Theory & Practice
-Documentary: Theory & Practice
-Thesis