PG Diploma in Management(Marketing)

PG Diploma in Management(Marketing)

Course Content:

Managerial Economics
Organizational Behaviour
Marketing Management
Financial Accounting
Research Methodology
Management Accounting
Macro Economics
Production & Operations Management
Corporate Social Responsibility
Human Resource Management
Quantitative Techniques for Decision Making
Business Law
Management Information System?
Financial Management
Business Ethics & Corporate Governance
Business Soft Skills

Elective:Marketing

Market Research
Customer Relationship Management
Consumer Behaviour
Product & Brand Management
Services Marketing
Industrial Marketing
Advertising & Sales Promotion
Sales & Distribution Management
Rural Marketing
Retail Marketing
Business Marketing
Marketing Channel Management
Integrated Marketing Communication
Supply Chain Management