PGCM(MM)
Master
In Bangalore
Price on request
Description
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Type
Master
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Location
Bangalore
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Duration
1 Year
Facilities
Location
Start date
Bangalore
(Karnātaka)
See map
# 37/E, Adrash Tower,South End Road,South End Circle, 560004
Start date
On request
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Course programme
Marketing skills are increasingly important in ensuring success, both in private sector profit –seeking businesses and in public service organisation. Every organisation has ‘customers’ whose need must be satisfied through the efficient provision of goods and services.
The PDMM Programme is designed for executives started the career in the field of sales and marketing and not having the formal academic qualification in Sales and Marketing. It is also suitable for those, who do not wish to commit themselves to the whole MBA / PGDM at the outset.
It helps students equip themselves to take leadership roles in the face of global business challenges. The course is structured to impart and understanding of fundamentals of marketing and application of marketing approach to their jobs and their organisation. This Programme makes an attempt to deliver a balanced mix of sales and distribution management, consumer behavior, advertising and sales promotion, marketing of services and International marketing.
The PDMM Programme is designed for executives started the career in the field of sales and marketing and not having the formal academic qualification in Sales and Marketing. It is also suitable for those, who do not wish to commit themselves to the whole MBA / PGDM at the outset.
It helps students equip themselves to take leadership roles in the face of global business challenges. The course is structured to impart and understanding of fundamentals of marketing and application of marketing approach to their jobs and their organisation. This Programme makes an attempt to deliver a balanced mix of sales and distribution management, consumer behavior, advertising and sales promotion, marketing of services and International marketing.
PGCM(MM)
Price on request