PGDBM in Marketing Management

Centre For Management Development
In Meerut

Price on request
You can also call the Study Centre
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Important information

  • Post Graduate Diploma
  • Meerut
Description

Important information
Venues

Where and when

Starts Location
On request
Meerut
110065, Uttar Pradesh, India
See map

Course programme

Course Content
First Semester
SEMESTER I
Management Concepts & Organizational Behavior
Managerial Economics
Marketing Management
Financial Accounting
Statistical Methods in Business
Computer and Applied IT in Management
Business Communication
Personality Development
Computer Application and Basic

SEMESTER II
Economic Enviornment of Business
Management Information System
Human Resources Management
Management Accounting
Financial Management
Marketing Research
Operations Research
Programming Concepts
Operations Management
Linux
Research Methodology and Computerized SPSS

Semester 3
International Business
Legal Environment of Business
Project Management
E-Business
Summer Project

Marketing
Consumer Behavior
International Marketing
Sales and Distribution Management
Advertising Management

Semester 4
Strategic Management
Organisational Culture and Business Ethics
Quality Management
Winter Project

Marketing
Product and Brand management
Supply Chain Management
Marketing of Services


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