PGDM ( Full Time):Marketing

Institute of Management Education
In Ghaziabad

Price on request
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Important information

  • Post Graduate Diploma
  • Ghaziabad
  • Duration:
    2 Years

Important information

Where and when

Starts Location
On request
G T Road, Sahibabad, 201005, Uttar Pradesh, India
See map

Course programme

Semester I
Management Process & Organizational Behavior
Quantitative Methods
Managerial Economics
Financial & Management Accounting
Marketing Management
Business Communication
Management Information System

Semester II
Human Resource Management
Operations Research
Business Environment
Financial Management
Business Research
Operations Management
Business Legislation
Retailing Management
Comprehensive Viva

Semester III
Business Ethics & Corporate Governance
Strategic Management
Consumer Behaviour & CRM
Marketing of Services
Sales & Distr ibution Management
Advanced Marketing Research
B2B Marketing

Semester IV
Product & Brand Management
Advertising Management
Rural Marketing
Export Management
Strategic Brand Management

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