PGDM: Marketing
Post Graduate Diploma
In Kolkata, Cuttack, Bhubaneswar and 2 other venues
Description
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Type
Post Graduate Diploma
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Location
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Duration
2 Years
Facilities
Location
Start date
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Reviews
Course programme
PGDM: Marketing
Course content:
1st Trimester
Organisation structure and Management
Quantitative Techniques
Financial Accounting
Managerial Economics
Business Communication I
Theory Class
Communication Lab
Principles of Banking & Insurance
Marketing Management
2ndTrimester
Human Resources Management
Operations Management
Cost and Management Accounting
Business Computing
Theory (credit)
Computing Lab
Business Communication II
Operations Management
Business Laws
3rdTrimester
Business and Social Research Methodology
Logistics and Supply Chain Management
Management Information Systems
Financial Management
Personality Development and Business Etiquettes
International Business
One Foreign Language
4th Trimester
Consumer Behaviour
Advertisement
5th Trimester
Services Marketing
Product and Brand Management
6th Trimester
Retail Management
Sales & Distribution Management
PGDM: Marketing