PGDM-Marketing (Dual Specialization)Siva Sivani Institute of Management
Price on request
- Post Graduate Diploma
Responding to the market demand for highly specialized marketing personnel in the growing economy, we have introduced this highly specialized programme in marketing.We have started this highly specialized two year management programme in 2006 with the approval of AICTE. This program is dual specialization program where in Marketing specialization will be the major one and the students can choose the minor speciaization from a wide range of specializations viz., finance, HR, Operations, Business Analytics, and IT. We have incorporated latest topics in this programme that includes Visual merchandising, Marketing of IT and ITES,Corporate communications, ERP, Field sales management etc.,. Students are exposed to the live projects from the corporates of varied sectors. In addition to the short term projects, students are supposed to do internship for a period of 60 days to make the student to learn on the job training and also to make the student to realize the actual functioning of the organization and to improve the marketing skills. We have incorporated various IT related courses that includes ERP for making the student fully competitive in the Technological environment.