PGDM(Part Time): Marketing

Institute of Management Education
In Ghaziabad

Price on request
You can also call the Study Centre
12029... More
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Important information

  • Post Graduate Diploma
  • Ghaziabad
  • Duration:
    3 Years
Description

Important information
Venues

Where and when

Starts Location
On request
Ghaziabad
G T Road, Sahibabad, 201005, Uttar Pradesh, India
See map

Course programme


Semester I
Organisational Behaviour
Quantitative Methods
Managerial Economics
Financial & Management Accounting
Marketing Management
Management Information System

Semester II
Human Resource Management
Operations Research
Business Environment (National & International)
Financial Management
Research Methodology

Semester III
Business Communication
Fundamentals of Information Technology
Consumer Behaviour & CRM
Marketing of Services
Sales & Distribution Management

Semester IV
Production/Operations Management
Management Information Systems
Product & Brand Management
Advertising Management
Retailing Mgt & Rural Management

Semester V
Business Legislation
Corporate Policies & Strategic Mgt.
International Marketing
Foreign Trade, Procedures & Documentation
Forex Management

Semester VI
Project Study:
(a) Written
(b) Viva


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