Ph.D in Marketing Management

UNICAF University
Online

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Important information

  • PhD
  • Online
  • Duration:
    3 Years
  • When:
    Flexible
Description

The goal of the PhD programme is to prepare the next generation of leading researchers.

The PhD is a programme of independent, self-directed academic research degree, supported by a team of supervisors that makes an original contribution to knowledge written up in a publishable dissertation. The PhD programme also supports the development of research and generic skills to equip you to operate successfully as a professional researcher in any setting. The essential requirement of a PhD is the creation of new knowledge. Being a researcher means developing new ideas and improving understanding through the creation of new knowledge. Your research will inevitably build to some degree on the work and ideas of others, but as a research student you are expected to make an original contribution to knowledge in your discipline.

Each PhD student must take a number of online modules and also complete a dissertation. Students must defend their dissertation in a “viva voce” (spoken) examination. The viva voce examination is an intense and challenging experience, but we offer workshops and mock examinations to help our research students prepare and almost all research students who reach this stage go on to successfully complete their degree.

Important information
Venues

Where and when

Starts Location
Flexible
Online

Frequent Asked Questions

· What are the objectives of this course?

The course aims to enable understudies to: To provide intensive theoretical and practical knowledge of marketing management. To develop understanding the core managerial principles. To hone students critical thinking and analytical skills. To develop the analytical and decision-making skills required to meet and perform in a growing business environment.

· Who is it intended for?

Marketing Manager Brand Manager Public relationship manager Market Research Analyst Sales Manager Media Planner Business Planner

· Requirements

Applicants should normally have (or expect to be awarded) a Master's in a relevant subject area. You might also be considered for some programmes if you aren't a graduate or your degree is in an unrelated field, but have relevant experience and can show that you have the ability to work at postgraduate level. We accept a wide range of international qualifications. Students are advised to contact the Office of Admissions to find out more about the qualifications we accept from around the world.

Opinions

S

21/07/2014
What I would highlight Trusted site with most presumably the best grants around the world. You can gain authorize American or European degrees with 80% grant. Exceedingly prescribed.

What could be improved Everything OK.

Would you recommend this course? Yes.

What you'll learn on the course

Research
Management
IT Management
Marketing
Marketing Strategy
Marketing Management
Information Systems
Information Management System
Accounting
Finance
Sales Strategy
Business
Marketing Network

Course programme

Core Units
Quantitative and Qualitative Research Methods
Current Issues in Management
Leadership
Marketing Management
Ph.D Marketing Management Dissertation (Part 1)
Ph.D Marketing Management Dissertation (Part 2)
Ph.D Marketing Management Dissertation (Part 3)
Ph.D Marketing Management Dissertation (Part 4)

Students can engage in research in one of the following fields of study:
MARKETING MANAGEMENT
INFORMATION AND TECHNOLOGY
EDUCATION
BUSINESS ADMINISTRATION
ACCOUNTING AND FINANCE