PhD in Retail Trade and Purchase Behaviour ManagementWest Bengal University of Technology
Price on request
PhD in Retail Trade and Purchase Behaviour Management
The university offers a number of courses, one of the course is PhD in Retail Trade and Purchase Behaviour and it is offered by the Department of Management.
The areas of research span a wide range of interdisciplinary areas like Operational Risk Management, Retail Management, Retail Trade and Purchase Behaviour, Human Resource issues like Employee motivation and Employee burnout, IT approaches to micro planning, technology management, e-business etc.
The aim of the School was to function as a centre for advanced studies and research in Management and allied disciplines. The objectives of the School of Management can be broadly summarized as under:
(a) promote cutting edge research in different areas of management, economics and finance, and other social sciences with special emphasis on interdisciplinary research;
(b) introduce new and relevant programmes at the postgraduate levels which would foster an effective interface between industry and academics;
(c) support the different programmes running under WBUT in management and allied disciplines in terms of updating their course structure and syllabi, and also improve and upgrade the evaluation and examination process.
To fulfill these objectives, the School of Management has already started the M. Phil and Ph. D programmes in Management, is actively involved in executive development programmes, and regularly organizes seminars and workshops.