POST-GRADUATE DIPLOMA IN ADVERTISING AND PUBLIC RELATIONJagran Institute of Management & Mass Communication
Price on request
- Post Graduate Diploma
Frequent Asked Questions
At least 50 per cent marks in graduation course (10+2+3). Those awaiting results may also apply, but their admission will be provisional.
They become well versed in understanding and handling brands successfully in the real market scenario. At JIMMC, we teach students the complete art and science of Integrated Marketing Communication through modules in Marketing, Market Research and Modern Communication Tools.
The academic session is divided into two semesters.
1. Media and Communication
2. Introduction to Marketing
3. Advertising: Concept and Principles
4. Advertising: Creativity and Campaign Planning
5. Introduction to Journalism
6. Corporate Communication & Public Relations
7. Consumer Behavior & Research
8. Brand Communication
9. Media Research
10. Media Management
11. Retail Marketing
12. Integrated Marketing Communication