Post Graduate Diploma Course in Marketing Management (P.G.D.M.M.)
Post Graduate Diploma
In Pune
Description
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Type
Post Graduate Diploma
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Location
Pune
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Duration
1 Year
To equip young graduates with essential principles and practices of Marketing Management, to enable them to take up employment in industrial and commercial establishments, also to start their own business activities.
Facilities
Location
Start date
Start date
About this course
Any graduate or those who are appearing for their final year degree examination in any discipline of an approved University or any diploma awarded by Board of Technical Education (post SSC 3 years) and with 2 years work experience after the Diploma or one year work experience after H.S.C.. Post Diploma work experience certificates have to be produced at the time of admission.
Reviews
Course programme
PGDMM graduates can take up employment in industrial and commercial establishments in the area of Marketing & Sales. They can join as Marketing Trainees and grow up to become Senior Executives in their organisations. Some can even start their own consultancy or agency.
Semester I:
Basics of Marketing
Sales Management and Marketing Research
Strategic Business Analysis and CRM
Laws relating to marketing and Principles of Management.
Semester II:
Retail & Distribution Marketing
Integrated Marketing Communication
Service Marketing & Rural Marketing
Project Report
Post Graduate Diploma Course in Marketing Management (P.G.D.M.M.)