Post Graduate Diploma in Management:Marketing

S. I. E. S COLLEGE OF MANAGEMENT STUDIES
In Navi Mumbai

Price on request
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Important information

  • Post Graduate Diploma
  • Navi mumbai
  • Duration:
    24 Months
Description

Important information
Venues

Where and when

Starts Location
On request
Navi Mumbai
Sri Chandrasekarendra Saraswati Vidyapuram, Plot 1-E, Sector V, Nerul, 400706, Maharashtra, India
See map

Course programme

Semester 1
Financial Analysis
General Management
Managerial Statistics
Managerial Communication
Micro Economics
Financial Management
Legal Aspects of Business
Marketing Management – I
Organisational Behaviour
Management Information System
Production Management
NGO Management
Business Reading

Semester 2
Advanced Financial Management
Marketing Management – II
Cost and Management Accounting
HRM (Human Resource Management)
Research Methodology & Operational Research
Macro Economics
Strategic Management
Managerial Communication
Taxation
Business Awareness

Semester 3
Retail Management
Service Marketing
Distribution and Logistics Management
Brand Management
Consumer and Industrial Buying Behaviour
Strategic Management
International Business & Management
Advertising and Sales Promotion
Sales Force Management

Semester 4
Rural Marketing
Emerging trends in Marketing
International Marketing
Special Studies/Projects
Ethics & Corporate Governance


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