Post Graduate Diploma in Marketing

PGDM program is meant for executives already working in Marketing function (not being MBAs) as well as those who aspire to work in Marketing function in near future having either marketing, accounting, economics, science or engineering background.

Semester I
Marketing Management
Market Research
Sales and Distribution
Brand Management
Integrated Marketing Campaigns
International Marketing

Semester II
Consumer Behavior and Marketing Strategy
Services Marketing
Retail Management
Rural and Social Marketing
CRM
Industrial Marketing
Strategic Marketing
Project