POST GRADUATE DIPLOMA IN RETAIL MANAGEMENT

Course Aim:

The aim of the course is to fulfill the growing demand of the retail industry for trained retail professionals by nurturing the latent talent. This course aims to equip the students with the skills, creativity and knowledge and insight to understand retailing as a business management discipline. The participants will develop expertise in management and communication and exercise the skills required for retail operations. This course will provide quality professional education in the new and emerging area of Marketing, Communications and Management with specific focus on Retail.

Course Contents:

Product Knowledge (Footwear, Apparels, Goods), Retail Management, Consumer Behavior Analysis, Customer Relationship Management, Financial Management & Retail Accounting, Marketing, Operation Management, HRM, Brand Management, Sales Management, Merchandising, Supply Chain Management, Entrepreneurship, IT, Basic Computer Knowledge, Retail Software Knowledge, Personality Development Communication etc. Industrial Training, Projects are the integral part of training programme.