Post Graduate Program in Marketing and Communications Management

Chennai Business School
In Velachery

Rs 4,60,000
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Important information

  • Post Graduate Diploma
  • Velachery
  • Duration:
    1 Year
Description

Important information
Venues

Where and when

Starts Location
On request
Velachery
No. 48, 100 Feet Velachery-Taramani Road, Velachery, Chennai 600 042, 600042, Tamil Nadu, India
See map

Frequent Asked Questions

· Requirements

The program is aimed at all young graduates who are desirous of specializing in the areas of Marketing & Communications as well as young executives working in various organizations who wish to qualify themselves with an additional certification in Management.

Course programme

The specialized program intends to provide a wide-ranging accepting of conjecture as well as practice in the meadow of marketing in addition to communications management.


The subsequent topics are enclosed in the Program


Knowing consumers as well as shoppers
Strategic Marketing Study
Applied Brand Organization
Intercontinental Marketing
Rural Marketing
Retail as well as Luxury Branding
Advertising
PR as well as Event Management
B-2-B marketing
Sales as well as Distribution Management
Direct Marketing as well as Marketing Promotions
Media as well as Marketing Communications
Managing as well as Marketing of services

The Program in Marketing as well as Communications offer demanding job chances for sales managers in addition to product/brand managers in all industries as communication media professionals in addition to brand administration executives in advertising agencies in the media industry There is as well a speedily promising need for Marketing in addition to Communications professionals in the Finance in addition to IT sectors.




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